One-to-One Marketing

Want to increase customer satisfaction, response rates and loyalty?

We live in what can truly be described as the information age - if you are looking for information, you can usually find it.  And that's exactly what your clients are doing.

With an abundance of options available and information at their fingertips, consumers who don't feel connected with your brand are jumping online or making a call at the drop of a pin to find a better deal.

If you are not promoting your goods and services by using the the most effective methods available, you might discover that your loyalty stats are declining (or soon will). Can you really afford to lose any customers in these tough economic times?  It's costly - and discouraging - to lose them.  And it's even costlier to regain their business once lost.

The solution?

Improve your client relationships.  One-to-One Marketing is the way to do it.

Personal. Unique. Relevant.

One-to-One Marketing combines design, personalised print, and often web/interactive media, to develop a personal, unique, and relevant message by:

  • Providing individually personalised material
  • Communicating with unique, attention grabbing text and gaphics
  • Presenting a relevant message specifically aimed at your client and their needs
  • Delivering information logistically and strategically

Get Printed! has the expertise, the capabilities, and the technology to help you utilise One-to-One marketing to:

  • Boost response rates
  • Enhance lead generation
  • Promote brand awareness
  • Increase return on investment
  • Build client loyalty
  • Add value to existing campaigns

The time to get on board is now.

One of the wonderful things about One-to-One Marketing is that very few Australian companies are using it today.  Many multinational organisations, medium-sized and small businesses in Australia have been missing out on this opportunity.  But that statistic is changing - fast!  Those who get on board with this new generation of marketing technology FIRST are going to be making waves and ENJOYING their businesses cruising along at top speed.  Those who miss the boat my find their customers jumping ship and their business sinking.  And they won't even understand why.

The whole concept behind One-to-One Marketing is to develop stronger relationships and a more in-depth understanding of your clients specific interests and concerns, thus enabling the refinement of content and offers to ensure each communication sparks interest, further strengthening your relationship and increasing loyalty to your brand.

This takes time, so it stands to reason that those who are on board first, will hold a significant advantage - both short and long term - over late-comers.

We can help you get started.

Get Printed! has been working successfully in the field of One-to-One Marketing for years.  While we are well equipped to coordinate larger multi-channel campaigns, we are also passionate about helping all sizes of businesses to begin their exploration of this marketing methodology. 

If you are ready to put your toe in the water of One-to-One Marketing, we're here to walk you through the process.  All you need to get started is a data list of contacts with names and addresses (any additional information is a bonus).  We will help you build upon your existing data, increase your advertising impact, and watch your business grow.

If you're ready to begin exploring the world of 1-to-1 marketing...

Call us now on 1300 663 242, we're here to help.

 

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